Prima North America Inc., a Chicopee, Mass.-based laser sheet-metal cutting machinery provider and a subsidiary of Prima Industrie SpA of Torino, Italy, has appointed two regional sales representatives for its two- and three-dimensional laser cutting systems. Ted Oviatt will work with customers and distributors in North Dakota, South Dakota, Nebraska, Kansas, Minnesota, Iowa, Missouri, Wisconsin and the Canadian provinces of Alberta, British Columbia, Saskatchewan and Manitoba. Robert Lauer will be in charge of the territory comprising Ohio, Indiana, Kentucky, Michigan, Illinois and West Virginia. Oviatt has been selling laser and fabrication systems in the Midwest US for 28 years. Lauer has more than 21 years of regional sales experience in the industrial laser market and has held various positions selling laser systems and other fabricating equipment to customers throughout the US.