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Newkirk Appointed CMO at Tourmaline Labs

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SAN DIEGO, May 24, 2017 — Tourmaline Labs Inc., a provider of driver behavior analytics and motion intelligence software platforms, has appointed Bob Newkirk as chief marketing officer for strategy and partnerships.

Newkirk has focused on guiding global players into emerging technology markets including the Internet of Things, Software as a Service, transportation systems protection and wireless communications. He most recently served as director of channels at CalAmp and has held high-level strategic advisory, marketing and sales positions at RampWise, Federal-Mogul and Powerwave Technologies.

Newkirk holds a bachelor’s degree in marketing from Trinity University and a M.B.A. from Lehigh University.

“We are excited to gain significant expertise with Bob Newkirk to help Tourmaline Labs successfully scale our business using a powerful blend of market development strategies along with digital marketing and social media channels,” said Sven Beerweiler, CEO of Tourmaline Labs. “Our team has done a great job getting us to where we are today, and we look forward to leveraging Bob’s skills and experience to catapult us to the next level.”

Tourmaline is a provider of connected-vehicle and driver-behavior intelligence.
May 2017
BusinessTourmaline LabsBob NewkirkpeoplemotionAmericas

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