Osram Outfits Hockey Players to Celebrate Anniversary
MUNICH, Dec. 25, 2016 — Light developer Osram Licht AG outfitted the Eishockeyclub Red Bull Munich professional hockey team with wearable high-tech lighting for a night event, crowning celebrations for the brand’s 110th anniversary.
Osram illuminates The Westin Excelsior Rome on occasion of the 110-year anniversary. Courtesy of Osram.
The rink and its surrounding area were illuminated by floodlights and effect lighting, with Osram unveiling its latest offering. In 2017, the company will be introducing LED lighting integrated into fabrics. Compared with passive elements such as reflectors and signal colors, active lighting considerably improves the visibility and conspicuousness of safety clothing and sportswear. In the ice hockey game on the Zugspitze, at an altitude of just under 3000 m, this technology was exposed to extreme conditions.
The modern LEDs, integrated into the clothing, helmets and puck, are designed for tough sports and freezing temperatures. Osram has been the lighting partner of the German ice hockey champion since 2014.
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