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Smart Eye Acquires Affectiva

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GOTHENBURG, Sweden, May 26, 2021 — Eye-tracking technology company Smart Eye and emotion-monitoring software company Affectiva entered an agreement in which Smart Eye will acquire Affectiva for $73.5 million. The acquisition strengthens Smart Eye’s position in the automotive interior sensing market, as well as the media analytics and human factors research markets. The deal is expected to close before the end of June 2021. Born out of the MIT Media Lab, Affectiva has been a pioneer in the field of “Emotion AI,” which uses computer vision and audio-processing software to understand human emotional states...Read full article

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    Published: May 2021
    Glossary
    artificial intelligence
    The ability of a machine to perform certain complex functions normally associated with human intelligence, such as judgment, pattern recognition, understanding, learning, planning, and problem solving.
    machine vision
    Interpretation of an image of an object or scene through the use of optical noncontact sensing mechanisms for the purpose of obtaining information and/or controlling machines or processes.
    Businessartificial intelligenceeye-trackingeye-tracking systemeye-tracking technologyEmotion AIemotionemotional stateemotion monitoringmachine visioncomputer visionSoftwareSmart EyeAffectivaMIT Media Labdriver monitoringinterior sensingacquisitionacquisitionsmergermergers & acquisitions

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