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Your Company Is More Than a Listing

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Yes, the landscape has changed, but buyers still appreciate industry directories, and successful publishers produce them in formats buyers demand, with options designed for smart marketers.

It should come as no surprise that not a month after the first commercial telephone exchange was up and running in New Haven, Conn., in early 1878, the first telephone directory was issued in the same town. It listed 50 businesses and individuals on a single sheet of cardboard. Today, the need...Read full article

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