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Basler Restructures Management Board

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AHRENSBURG, Germany, Aug. 30, 2013 — Basler AG, a maker of digital cameras for industrial and video surveillance applications, medical devices and traffic systems, will expand its management board from three to four members on Jan. 1; the board’s departments will also be adjusted.

Hardy Mehl will become chief financial officer and chief operations officer, moving up to jointly lead the company with CEO and board chairman Dr. Dietmar Ley. Board members Arndt Bake (chief operations officer) and John Jennings (chief commercial officer) will also take leadership roles.

Mehl will be in charge of various functions of the newly created finance and operations department, including legal and patent matters, investor relations and facilities management. Since joining Basler in 1999, Mehl has held various management positions and currently is responsible for product management and business development.

Bake will become chief marketing officer at the beginning of the 2014 fiscal year, where he will lead the strategic marketing and product management of new and existing businesses. Remaining as CCO, Jennings will be responsible for the company’s sales, subsidiaries, and marketing communications. On Jan. 1, Ley will become responsible for research and development, organizational development and human resources.

For more information, visit: www.baslerweb.com 
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Published: August 2013
Glossary
machine vision
Machine vision, also known as computer vision or computer sight, refers to the technology that enables machines, typically computers, to interpret and understand visual information from the world, much like the human visual system. It involves the development and application of algorithms and systems that allow machines to acquire, process, analyze, and make decisions based on visual data. Key aspects of machine vision include: Image acquisition: Machine vision systems use various...
Arndt BakeBaslerBusinessbusiness restructuringcamerasCommunicationsDietmar LeyEuropeGermanyHardy MehlImagingindustrialindustrial camerasJohn Jenningsmachine visionmedical device camerasOpticstraffic system camerasvideo surveillance cameras

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